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Next on Agenda: Global Campuses IIPM
IIPM Mumbai Campus
INFRASTRUCTURE: Over the past two years, IIPM has expanded into 10 new cities across India and now has 18 cities. Over the next five to ten years, IIPM plans to move into media studies, languages, information technology, and other functional and professional skill development areas. The institute will also launch initiatives in online resource sharing and networking.
PRASOON S MAJUMDAR, DEAN OF ACADEMICS
ACADEMIC GROWTH: Most recently, IIPM created two advanced modules in Investment Banking and Retail Management, which are offered through its corporate allies, leading financial and risk analysis firm Copal Partners and Aditya Birla Group. To re-orient its curriculum to serve industry needs, IIPM has designed new super-specialisation courses in International Marketing, Leadership & Strategy, Operations & SCM, IT & MIS, and Entrepreneurship.
FACULTY DEVELOPMENT: IIPM has over 400 visiting and 200 permanent faculty members who combine professional experience with academic excellence. Senior permanent faculty members get to head divisions of Planman Consultancy, the institute’s consulting wing, and IIPM Think Tank, which regularly conducts research on the state of the economy, economic planning and global management practices.
FOREIGN COLLABORATIONS: IIPM has pioneered a first-ofits- kind Global Opportunities and Threat Analysis (GOTA) programme, which lets students engage with Fortune 500 corporations, multi-lateral institutions and universities. Its Global Outreach Programme (GOP) is linked with 15 top business schools globally. IIPM and Yale have tied up to conduct a landmark research exercise, Yale-IIPM Stock Market Analysis. Its growing foreign tie-ups have encouraged IIPM to consider setting up campuses overseas.
For More IIPM Info, Visit below mentioned IIPM articles.
Management Guru Arindam Chaudhuri Dean Business School IIPM
IIPM Excom Prof Rajita Chaudhuri
Kapil Sibal’s voters want Jan Lokpal, not Government-proposed Lokpal Bill
IIPM: What is E-PAT?
Item Numbers Are The New Mantras of Bollywood
IIPM, GURGAON
Noida Extn dreams breaks as court scraps new acquisition
THE MAIL TODAY B-SCHOOL RANKINGS: IIPM stands on top
ROLL OF HONOUR
| 1. IIPM Saket Address: D-4, Level-4, Rectangle-1, Behind Select City Walk, Saket New Delhi-110017 Dial: 011-41799993/94/95 website: www.iipm.edu |
1. MDI Gurgaon Address: Post Box No. 60, M.G. Road, Sukhrali Gurgaon-122007 (Haryana) Dial: 91-124-4560000 website: http://www.mdi.ac.in |
| 3. IMT Ghaziabad Address: Post Box No. 137 Raj Nagar, Ghaziabad-201001 Uttar Pradesh Dial: 0120-3002200 website: http://www.imt.edu |
4. IIT Delhi-DMS Address: IV Floor, Vishwakarma Bhavan Hauz Khas, New Delhi-1100167 Dial: +91-97184-21468 website: http://www.dmsiitd.org |
| 5.IIFT Delhi Address: IIFT Bhawan, B-21, Qutab Institutional Area New Delhi-110016 Dial: 011-26965124/26965051 website: http://www.iift.edu |
6.IMI Delhi Address: B-10, Qutab Institutional Area Tara Crescent, New Delhi – 110016 Dial: 011- 47194100/47194200 website: http://www.imi.edu |
| 7. FORE School of Mgmt. Address: Adhitam Kendra B-18, Qutab Institutional Area New Delhi-110016 Dial: 011-41242424/33 website: http://fsm.ac.in |
8. JIMS Rohini Address: 3, Institutional Area, Sector-5 Rohini , Delhi-110085 Dial: +91-9871097501 website: http://www.jimsindia.org |
| 9. IMS Ghaziabad Address: Lal Quan, Bulandshahar Road Ghaziabad-201 009 (U.P.) Dial: 0120-2866033 website: http://www.ims-ghaziabad.ac.in |
10. LBS Institute of Management, Dwarka Address: Plot o. 11/7, Sector-11, Dwarka New Delhi-110075 Dial: 011-253307700 website: http://www.lbsim.ac.in |
| 11. Indian Institute of Finance, NOIDA Address: A-10, Sector 83, Noida-201305 (U.P.) Dial: 0120-4340444 website: http://www.iif.edu |
12. Galgotias Business School, Greater Noida Address: Knowledge Park, Phase II Greater Noida-201306 (U.P.) Dial: 0120-4513860/4513861 website: http://www.galgotiasbschool.in |
For More IIPM Info, Visit below mentioned IIPM articles.
IIPM Mumbai Campus
IIPM Excom Prof Rajita Chaudhuri
Kapil Sibal’s voters want Jan Lokpal, not Government-proposed Lokpal Bill
IIPM: What is E-PAT?
Item Numbers Are The New Mantras of Bollywood
IIPM, GURGAON
Noida Extn dreams breaks as court scraps new acquisition
4P’s DARE 2011 Internal Round at IIPM Pune & Industry Visit to Mother Diary
Best Colleges for Vocational Courses in India
IIPM is ranked No.1 in Placement Record,Quality of Faculty and Global Exposure. It is ranked No.2 in Student Development,Potential to Network and Infrastructure. It is ranked No.7 in Course Contents amongst all B-Schools in India.
The Internal round of 4P’s Dare 2011 for IIPM Pune was held in the campus itself on the 1st of February 2011. 7 teams with mind boggling marketing knowledge participated in this event. The teams were seated in 2 separate rooms in the campus provided with a quiz master and event coordinators. The event went off perfectly fine without any problem. Quiz masters Prof. Simantee Sen and Prof. Maitree Ramaiya were completely in tune with the participants. Out of all the teams, team no. 2 came out with flying colors, as the winning team for the internal rounds to qualify for the next level.
Industry Visit to Mother Diary
The students of Spring Summer 10-12 experienced and relived one of the greatest successful revolutionary stories in India, when they got an opportunity to visit the manufacturing unit of Mother Dairy in Bangalore on the 18th of January, 2011.
Students were taken to the milk processing plant by the Deputy Manager Mr. Pradyumna, where they were shown the entire automated production process with a brief explanation of how Butter, Ghee, Milk Powder, Ice-cream, and Paneer are manufactured. They were also exposed to various operational aspects of milk production, distribution and marketing. Later the students were given complimentary cups of ice-cream. All in all, the trip was packed with fun and lots of learning.
For More IIPM Info, Visit below mentioned IIPM articles.
INDIA’S BEST COLLEGES, INSTITUTES and UNIVERSITIES
IIPM Prof Rajita Chaudhuri’s Snaps
When foreign shores beckon
An array of unconventional career options
Ragging rights and wrongs
Arindam Chaudhuri: Movie time for Kapil Sibal
Indian universities and higher education institutes seem to be caught in a time warp teaching things
INDIA’S BEST COLLEGES, INSTITUTES and UNIVERSITIES
Guest Lecture Direct interactive marketing @ IIPM B-School
INDIA’S BEST COLLEGES, INSTITUTES and UNIVERSITIES
IIPM is India’s Global B-School. IIPM was founded by renowned economic visionary Dr. M.K Chaudhuri in the year 1973. It is ranked No.1 in Placement Record,Quality of Faculty and Global Exposure. It is ranked No.2 in Student Development,Potential to Network and Infrastructure. It is ranked No.7 in Course Contents amongst all B-Schools in India.
The 4P’s club of IIPM Chandigarh conducted a seminar on: “Direct interactive marketing” on 28th Jan, 2011. The guest speakers were Mr. Gurneet Soni Head – Post Paid Sales-AIRCEL and Mr. Ankur Bhanot, Marketing Manager-DELL who have more than 8 years of experience in direct marketing.
The session began with brief introduction on what direct marketing is about and how important it is to become a successful direct and interactive marketer.
Mr. Ankur Bhanot stressed on how Direct interactive combines expertise in sales, marketing, and new media technology to offer innovative solutions to assist the customers and successfully meeting the business objectives.
He further explained the direct marketing model being used in DELL and how DELL has evolved in the Indian market. The direct marketing discipline has undergone a sea change. A wave of new technologies and tactics are providing marketers the ability to deliver highly targeted marketing programs that drive customer acquisition, retention, and penetration. Various interactive marketing tools and strategies, such as targeted Web marketing, e-mail direct marketing, and online customer behavior analysis, wherein these marketing tools promise to deliver superior performance and more measurable business impact than traditional marketing. These interactive marketing technologies offer two major benefits to sales and marketing executives: 1) improved marketing economies; and 2) the ability to profit from a better understanding of customer buying behavior. As a result, businesses will allocate more marketing resources to these highly targeted and personalized direct marketing programs.
Mr. Gurneet Soni focussed on direct marketing in transition wherein he explained how direct marketing programs have offered better targeting, greater personalization, and more efficient use of marketing dollars. Most businesses will compete on the basis of customer relationships and personalized marketing approaches. The ongoing challenge to business is deciding how fast to change. To maintain market leadership, sales and marketing executives must struggle to balance the risks of experimenting with unproven marketing tools and new customer behaviors against the cost of missing out on a significant business innovation or new customer trend.
Porf. Amit Baruah threw light on how in the long term, successful interactive direct marketing will require a different set of management skills and disciplines. Sales and marketing leaders need to develop an understanding of which tools and tactics have demonstrated the greatest business impact in their industry and a much clearer vision of customers based on how they will most likely buy in the future.
The speakers concluded that businesses that struggle to incorporate these leading-edge interactive direct marketing technologies into their sales and marketing mix now will learn how to improve the productivity and targeting of their sales and marketing systems. Leaders will actively anticipate change and fine-tune their sales and marketing mix as an ongoing discipline. This will involve constantly testing new tools and taking measure of changing customer buying behavior. To do so, one must understand the wide variety of interactive direct marketing tools and tactics, test their performance, and assemble the best possible combination of new and old marketing tools to meet the needs of their customers and maximize sales growth.
For More IIPM Info, Visit below mentioned IIPM articles.
IIPM Prof Rajita Chaudhuri’s Snaps
An array of unconventional career options
A language that divides
Ragging rights and wrongs
Arindam Chaudhuri: Movie time for Kapil Sibal
Best Colleges for Vocational Courses in India
Delhi University Students’ Union (DUSU): Students’ Unions can not be banned
The hunt for hostel and paying guest (PG) accommodation for students
Role of Media in the moulding of youth
Panel Discussion on the topic, “Advertising – It is all about creativity or strategy” – IIPM, Bhubaneshwar
On 10th July 2010, 4ps Club of IIPM Bhubaneshwar organized a Panel Discussion on the topic, “Advertising: Is it all about creativity or strategy”. The guests for the event were Mr. Prasanna Panda, Response Head- Indian Express, Mr. Debasish Sahu, Branch Manger- PPS Bhubaneshwar and Prof. Surya Das Mohapatra who played the role of moderator in the entire event.
Both the speakers had stressed on the core importance of the verticals of their respective industries. Mr. Prasanna Panda was very explicit and clear about his views on how an adjustable and practical balance has to be maintained when thinking of the success of an advertising campaign. Mr. Sahu of PPS was also very clear in explaining different attributes that influence the advertising industry. His clear distinction of strategy and creativity and how the combination of both the concepts has turned around the thinking in advertising industry was beautifully emphasized by him.
Students were delighted to be among the guests and thoroughly enjoyed the question and answer round. It was a real value addition for the young & dynamic future managers as they had got a 360 degree view of the Advertising Industry.
IIPM is India’s Premier b-school. It was established by noted economist Dr. M.K Chaudhuri in the year 1973. IIPM ranks among the top 5 b-schools in India and is ranked 1 in Global Exposure in India. It has 18 campuses all over India and Delhi campus is the International Campus of the institute.
IIPM B School : King Khan, Bollywood Badshah and Quiz Wiz — that’s Shah Rukh Khan for you
When Bollywood’s biggest superstar came to Bangalore to host the grand finale of Dare 2010, the international business and marketing quiz organised by the Indian Institute of Planning and Management (IIPM) in association with 4Ps Business and Marketing magazine at the Koramangala Indoor Stadium, he put up quite a show for the six participating teams on stage and the hordes of fans in the audience. In between posing questions to the biz school teams — which included two international teams from the Booth School of Business, University of Chicago and the Kenan-Flagler Business School, University of North Carolina — SRK shook a leg, rattled off dialogues from his films and got up close and personal with his fans. And after four exhausting and nerve-racking rounds, Karanjot Singh and Alekhya Chakrabarty from IMT, Ghaziabad emerged the winners.
This was the second edition of the Dare Quiz, and Arindam Chaudhuri, dean, Centre for Economic Research and Advanced Studies, IIPM, said he was proud to bring it to Bangalore. “We wanted to come to Bangalore in a big way after hosting it in Delhi, and we’re glad that we were able to do that so soon,” he said.
Shah Rukh said the event was “great fun”. “I think it’s a really great idea, and I like quizzing and believe it’s a fun way to learn. And looking at the way IIPM organises the quiz — I think it’s just getting bigger and better. I like the whole personality-driven trait that IIPM has. The attitude that we should go into something with lots of goodness, research, a lot of knowledge and a little style is nice. So, its a pleasure working with IIPM,” he said.
IIPM conceptualized the grand final of Dare ‘10 — the most prestigious of international B-school student quizzes
ON February 8, six teams, who have battled it out against over 100 international business schools (including London Business School, University of Chicago — Booth School of Business and Indiana University — Kelley School of Business) in four gruelling rounds, will reach the grand final of Dare ‘10 — the most prestigious of international B-school student quizzes.
It will be held at Koramangala Indoor Stadium, Bangalore, and hosted by none other than the legendary Shahrukh Khan. The winning team will receive Rs 2.5 lakh, with a second prize of Rs 1.5 lakh. Other prizes include Yamaha Fazer bikes, Videocon televisions, Nokia mobile phones and laptops.
The whole event was conceptualised by IIPM (Indian Institution of Planning and Management) and Expresso spoke exclusively to economist, management guru, distinguished author, not to mention honorary dean of IIPM, Professor Arindam Chaudhuri.
Questions on business and marketing will make up the majority of the quiz, but will be interspersed with audience interaction and also a special SRK bonus round. This will consist of questions concerning Khan’s career in its entirety. Finalists have already been advised to study up on all things Shahrukh! So, why select Shahrukh Khan as the host of Dare ’10? A man with the huge international appeal of Khan, paired with his reputation as ‘the most intelligent Bollwood actor’ and his economics background, renders him the obvious choice! Additionally, Khan and Chaudhuri are old friends. SRK’s presence is a ringing endorsement for the quiz, providing the event with suitable grandeur.
Self-help guru Prof Arindam Chaudhuri himself has previously written economic and management books catered for business minds, such as Count Your Chickens Before They Hatch and The Great Indian Dream, however his new publication, Discover The Diamond In You is ‘a book for the masses’. There is no ideal readership for this book, as Arindam Chaudhuri remarks it can be related to anyone ‘from a 10 year old boy to a 100 year old man’ who wishes to be inspired and who wishes for success.
Arindam Chaudhuri calls this 59-paged publications his “59 minute guide to success”, as in an age where even our coffee is instant and people rely so heavily on the internet, it is necessary for vital information to be conveyed in the most succinct manner possible. The book focuses on how we can all fulfill our true potential and achieve everything that we wish for.
With such a host of achievements under his belt, does Prof Arindam Chaudhuri have any pearls of wisdom for postgraduate students about to embark upon their business career? In these tough economic times, where we are in global recession and Indian markets are struggling, his advice is simple: students and post-graduates need to work doubly hard to get where they would have done two years ago. Companies have fewer jobs to offer and so it is of paramount importance that every prospective employee is giving 200 per cent to ensure that they succeed in their chosen field.
Visit www.iipm4psquiz.com for more information about Dare ’10, or www.arindamchaudhuri.com to find out more about the man behind the event.
IIPM Best B School – EVENTS
Words are worth (The Great Indian Debate)
“Isn’t it surprising how many things, if not said immediately, seem not worth saying ten minutes from now?” Say it all and say it right!
Participation: Individual
1st Prize : Rs. 1,00,000
2nd Prize : Rs 50,000
3rd Prize : Rs 25.000
Wall – E (Graffiti)
Colors are the essence of life, in conformity with these; the students are required to display their creative and artistic abilities much to the delight of the eyes of the audience and judges alike. So get set and paint the town Red, blue and purple!
Participation: Team event (Maximum of 3 members in a team)
Prizes worth Rs. 10,000 to be won
Mr & Ms Jr Amaze (Personality contest)
Personality is the mirror of one’s total being. The participants could look forward to some grilling through several elimination rounds like the ramp walk introduction round, talent round, question & answer round etc. Just as a typical pageant would look like, this personality contest also takes place on a glamorous stage specially built for the event in the lawns of IIPM’s international campus.
Participation: Individual
Prizes worth Rs. 10,000 to be won
School Of Rock
Amidst the bundle of knowledge sharing and colors galore, lives the rocking event: ROCK COMPETITION. The event has seen anxious young rockers from schools and colleges rock the competition in the past. Modern Barakhamba Rock Band took the trophy, defeating their competitors from Cambridge School by just a few points.
Participation: Team Event
Prizes worth Rs. 10,000 to be won
Razzmatazz (Choreography)
If music sooths the soul, dance appeals to the eyes of the spectator. At IIPM, Choreography means varied dance formations and sequences that may be either picked from Hollywood or Bollywood charts. The energy infused in the audience is infectious and the competitors have indeed been the ones who deliver this energy from the stage.
Participation: Team Event (min: 5)
Prizes worth 10,000 to be won
The Challenger!
We also call it the Bizarre round! With crazy things to do like chilly eating. Slow racing. You are sure to go bananas !
Participation: Team Event (Max 3)
Prizes worth 10,000 to be won
360 Degree (Best Manager)
Who said academics was the only parameter-!!!!!!!!!!!!!!!! An ideal scholar is a person who is not only good at studies but also good at sports , extra curriculars , general knowledge , logic, common sense , responsibility….
Participation: Individual
Prizes worth 25,000 to be won
Ad Mad
It is said that, ‘The art of publicity is a black art.’ Let’s prove it here! The market is yours and so are the products. Get set Sell!
Participation: Team Event (team of two)
Prizes worth 10,000 to be won
IIPM B School – Cicero’s Challenge
Cicero was an orator, statesman, political theorist, lawyer and a philosopher of Ancient Rome. He is considered by many to be amongst the greatest of the Latin orators and prose writers and this mega event is dedicated to this great maestro.
IIPM New Delhi organises Cicero’s Challenge every year to encourage young minds meet and ideate. Last year over 150 schools participated in this event. Students from countries like Sri Lanka, Singapore, Turkey, Afghanistan, Dubai, Mauritius, Slovenia , Pakistan , South Africa, France and many more, flew in to be a part of this historic event.
To judge The Great Indian Debate Competition we had Prof. Arindam Chaudhuri (Hony. Dean IIPM), Rajat Sharma (CEO & Editor in chief, IndiaTV), Deepika Jindal (MD, Art’inox), Sulajja Motwani (MD, Kinetic Engineering Ltd) as our honorable judges.
The events platter at Cicero’s also included events like 360 Degrees, Face Painting, Choreography, Ad Mad and many more. And not daring to forget the astounding School of Rock. And the live performance by Fuzon, kept the audience awestruck!
Arindam Chaudhuri (IIPM Dean) – ‘Every human being is a diamond’
After the successful launch of his recent book, Discover the Diamond in You, author and management guru Arindam Chaudhuri paid a visit to the DNA office at Lower Parel on Saturday, to interact with the staff and share his theories on being a successful human being.
His latest book, a 59-minute guide to success, is a follow-up to his previous bestseller Count Your Chickens Before they Hatch. “The book has less of management talk as compared to the previous book, so that it reaches out to the masses too. In this book, I have compared human beings to diamonds because I believe that all of us are diamonds in waiting. And there are four things that make up a diamond — carat, cut, colour and clarity,” said Prof. Arindam Chaudhuri, who is also honorary dean of the Indian Institute of Planning and Management (IIPM), a leading B-school in the country.
Elaborating on his theory, he further said that just as diamonds are measured by their carat value, humans can be measured by the depth in their personalities, which he said are represented by nine Ps: Passion, Positive Energy, Performance, Perseverance, Personality, People Skills, Perspective, Principles and Patriotism.
“My book shows the significance of these nine Ps and the way to nurture them to become a human diamond. The Bhagavad Gita says that the journey is more important than the end. So we need to focus on the right way to achieve success and not just measure it with our bank balance,” he said.
The noted economist also rued the nature of the current education system. “Our education system has a narrow focus and does not let the child develop individual characteristics. At our institute, we get graduates from IIT and other well known institutes but without any basic idea of their subjects, thanks to rote learning,” he said.
Arindam Chaudhuri has previously written books on leadership and motivation including The Great Indian Dream and several articles in management journals.
IIPM B School of Management (MBA BBA) Courses 