IIPM DELHI: A SESSION ON ‘JAANESE MANAGEMENT PRACTICES & THEIR RELEVANCE FOR INDIA’ BY PROF. PREM MOTWANI
Indo-Japanese collaborations were the hallmark in India as far as the automobile sector was concerned. However both countries have their own unique style of management. A session highlighting these Japanese Management Practices and their relevance to Indian companies was conducted by Prof. Prem Motwani. He is spearheading the Japanese Management & Cultural division at JNU. This awesome session was brilliantly divided into two parts. The first one hour session was on “Japanese Management Practices- Their relevance for India” and the second session as competition on “Marketing & Branding Origami/Ikebana” where 7 groups marketed their product for 5 minutes. During the one hour session the students were actually made to understand the Japanese Management practices & their implications. Prof. Motwani drew heavily on his own experience of working in Japan. In the next hour, he selected the best group and awarded them a certificate. “ I am impressed with the way IIPM students connected Ikebana with an Indian festival like Diwali”, he added. Such an exclusive session with an esteemed personality gave the students an enlightening exposure to Japanese management practices. The students also got the oppoutunity to learn marketing strategies of culture specific products.
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